Landing page

Goal: to very briefly explain the mission and collect email addresses of interested users

This page utilizes a neat feature from Squarespace called Cover Page.

Cover Pages are cool because there are a few select templates, but they all are initially designed to convey a strong message about a product on a single page. They are great for 'coming soon' pages, or information about an event. From a marketing standpoint, they are also great for collecting email addresses for a mailing list.